Categories: Customer Experience

Today, we’re going to look at the three most important customer experience metrics that you have got to keep a watchful eye on. But, before we do that, let’s talk about what customer experience actually is. Some people will assume it’s all about customer service, or satisfaction, etc. Well, those are part of it, but…

When it comes to customer experience software these days, it seems like every Tom, Dick and Harry has released a design to fill this niche to some level or another. If they haven’t released a direct solution, they’ve added a tacked on set of features to their other offerings to accommodate the growing concern and…

Good customer service experience starts with several big factors. But, before we get into exactly what, let’s step back, and talk about something that we often mention. We say this a lot, so we may seem like a broken record, but for new readers, this point needs to be hammered home every chance we get.…

It may be surprising at first to find out just how many customer experience blogs there are out there. Considering it’s regarded as such a niche or obscure discipline by most (until its nature is fully illustrated to them), one might think that only a handful of very useful ones were out there. Nowadays, when…

Customer experience is a vast, multi-disciplinary field. With the ever-evolving,  social atmosphere of the digital consumer, it’s no surprise that customer experience mapping is gaining a lot of prominence in the business world. Customer experience is a huge field encompassing a lot of specialties, including marketing, product positioning, service management, sales, customer support and relations…

Nobody’s denying that customer experience is an extensive field. It pretty much summarizes the entire interaction a customer has with a product;  from the day they first see or hear about it, to researching, shopping around and comparing it to its competitors, to the actual purchase and use of the product or service. Customer experience…

Great customer experience management starts with a view of the big picture. But, let’s not get ahead of ourselves here. Customer experience is a big field, and it covers a lot of topics that we’ve discussed in the past like; marketing, support, product management, sales and a lot more. So, if you’re in charge of…

Many people may define it as how customers perceive their relationship with a business. Customer experience definition can be defined as the entirety of all the involvement and relationship a customer has over certain duration of time with a supplier of services and goods. It all starts when a purchaser of a product is cognizant…

The customer is, without a doubt, the most important part of any business. Customers are the main focus for any business. That being said, it is imperative that every business owner works extra hard to improve their customer experience. This ensures that the customer is always happy and satisfied. It also ensures that there is…